Our commitment to transparency


B Corporation
Krī Skincare is a certified B Corporation - a global movement of companies that are using business as a force for good.

Being certified to the highest and most rigorous verified standards of transparency and accountability provides assurances to our customers that we're committed to driving long-term positive changes as a responsible, ethical skincare business.

We've also partnered with Provenance®, the transparency tech provider. Using 'Proof Points', Provenance connects what we say we do with transparent evidence of our claims.

Buy better

With growing consumer demand for products that are less harmful to the environment, it can be hard to tell what’s genuine and what’s greenwash. In fact, the UK's Competition and Markets Authority says 40% of green claims made online could be misleading.

To help you drive change through your purchasing power, Provenance works with brands like Krī Skincare to protect you from greenwashing by providing you with transparent proof and information. Each Proof Point is part of the Provenance Framework, a collection of 50+ jargon-free claims about social and environmental impact.

Our Proof Points

Every product in the Krī Skincare collection has Proof Points assigned to it. Click on the individual Proof Point badges to surface the evidence we've provided to Provenance. Where there's a green tick, you can also see which third-party organisation has verified our claim.